Capability — Development
From zero to Top Charts, in-house.
Native iOS/Android and cross-platform builds with monetization designed in from day one — not bolted on after launch.
Stack & practice
Boring tools, ruthless cadence.
Clients
Swift and Kotlin where the platform matters; React Native and Flutter where velocity matters. Cross-platform now powers roughly 42% of new builds industry-wide.
Subscription infra
StoreKit 2, Play Billing and RevenueCat, with entitlements abstracted so pricing changes never require a release.
Analytics
Amplitude and Firebase wired to the same event schema across the portfolio, so cohorts are comparable app to app.
Server-driven paywalls
Paywall layout, copy and price ladders shipped from the server — tests run without waiting on review.
Release cadence
Release trains every two weeks, with feature flags for anything that touches revenue.
Build philosophy
Paywall-first design
We design the paywall before the onboarding and the onboarding before the feature set. The path to a price is the product's spine, not its afterthought.
4-week validation MVPs
Four weeks to a shippable build with a live price and paid traffic behind it. If the numbers do not appear, the idea does not proceed.
LiveOps, not launches
A launch is one data point. We staff for the year after it: weekly experiments, seasonal offers, lifecycle messaging and pricing revisions.
